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Category Archives: Illustration

Building An Earthquake Resistant Home: Stanford Interview

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Posted on November 07, 2017 at 21:47 PM

Earthquakes are unexpected, terrifying and can hit at any time, causing major destruction and even death. More than 1.3 million earthquakes of varying magnitudes rattle our world each year destroying homes and changing the landscape of cities around the world. “I saw my city destroyed because of this earthquake,” said Eduardo Miranda, a structural engineer […]

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A Brand isn’t just a Logo

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Posted on April 21, 2017 at 00:19 AM

    Brand is much more than a name or a logo. Brand is everything, and everything is brand. Lots of organizations come to our company, Advertising for Humanity, asking for “a new brand.” They typically mean a new name, or icon, or a new look and feel for their existing name. Lots of people […]

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Why you need search engine optimization

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Posted on March 07, 2017 at 21:55 PM

You have heard a million times that you need SEO, and you probably receive emails, phone calls, and solicitations in the mail every single week from companies that all want to sell you SEO service. There is also a good chance that none of them are telling you WHY you need search engine optimization and […]

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An Effective Referral-Marketing Program

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Posted on January 19, 2016 at 21:15 PM

The Do’s and Don’ts of an Effective Referral-Marketing Program By Jeffrey D. Epstein, Founder and CEO of Ambassador In many businesses, referrals are viewed as an organic byproduct of the company successfully doing its job. If you exceed customer expectations, it’s natural to assume they’ll return the favor by singing your praises to their networks. […]

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SOHO: Victoria – Jan21st 2016

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Posted on January 19, 2016 at 17:45 PM

C0-Sponsored by Bwest  Interactive, Chris Burdge, Reddingstone’s Content Marketing Director invites you to SOHO Victoria! Get small business advice from handpicked selection of Canada’s small business leaders. Give your business the edge through insightful talks, expert one-on-one advice, networking opportunities and valuable Q+A sessions with our renowned speakers Alex Glassey, Mandy Farmer, Toni Desrosiers and […]

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Marketing Strategies: Do I pay for traffic or rely on SEO?

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Posted on December 28, 2015 at 23:48 PM

Search engine optimization, or SEO, and pay per click advertising, or PPC, together comprise the bulk of search engine marketing, or SEM. SEO is all about boosting page rankings on search engines through third party links, articles, directory placements, and other means. PPC, on the other hand, involves an auction. With PPC, an advertiser pays […]

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Why content is king in today’s marketing

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Posted on December 22, 2015 at 17:43 PM

Content is at the heart of today’s marketing strategies as businesses use websites and blogs to demonstrate their own expertise. How to create powerful content to help you sell your services and grow your professional business. If you run any type of professional business today you’ll know that, in terms of marketing, the world has […]

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4 Marketing Tips: Making Your Social Media Presence Stand Out on Mobile

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Posted on November 18, 2015 at 00:50 AM

This story originally appeared on PR Newswire’s Small Business PR Toolkit People now spend more time on their smartphones than desktop computers, according to KPCB’s latest data on Internet trends. Though many users rely on mobile devices to check email and text, many also use mobile devices to connect with their social networks. In fact, […]

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6 Tips for Hiring a Great Web Design Agency

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Posted on October 19, 2015 at 18:04 PM

Hiring a digital agency isn’t easy, and there are many potential pitfalls to look out for. My past as an in-house marketer for small businesses and startups means that I have extensive experience in the area of unmet expectations by digital agencies. Fixing HTML and CSS myself after an agency failed to pay attention to […]

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Why Many Companies Don’t Have a Social Media Strategy

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Posted on August 07, 2015 at 17:39 PM

Hey Look We’re Doing Social Media. By our friend and Social Media Marketing and Development Partner Chris Burdge. Are you thinking about using social media to grow your business? What’s that – you’ve already got a Facebook page, and a Twitter account too. You even have a YouTube channel. And the intern (co-op student, your […]

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