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10 Easy Marketing Tips for Increased Brand Visibility

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Posted on March 21, 2017 at 21:48 PM

Marketing your business can seem like a daunting task, and sometimes we just need a little guidance to set things in motion. Here are some tips that you can easily implement into your monthly routine to ensure that your brand is communicating properly with your target audience. Follow these steps and you will be on […]

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6 Benefits of Content Marketing

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Posted on March 21, 2017 at 21:24 PM

A successful content marketing campaign can be an integral part of your digital marketing and yield many benefits for your brand. If you’re still looking for reasons to press “go” on your content marketing strategy, look no further. Below are six benefits of content marketing you can’t ignore.   Educate Customers Creating and promoting quality […]

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Why you need search engine optimization

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Posted on March 07, 2017 at 21:55 PM

You have heard a million times that you need SEO, and you probably receive emails, phone calls, and solicitations in the mail every single week from companies that all want to sell you SEO service. There is also a good chance that none of them are telling you WHY you need search engine optimization and […]

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Essential Tools — Social Media

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Posted on September 14, 2016 at 18:45 PM

  If you’ve been reading the news headlines about social media for the last few years, you may be tempted to think: Merely opening a Twitter account will triple your revenue this year You’re only one blog post away from a guest spot on Oprah If you build it (a Facebook/LinkedIn/Tumblr page), they will come […]

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Social Advertising 101

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Posted on September 14, 2016 at 18:37 PM

By our partner in design, Chris Burdge – Apr 7th, 2016 What is “Social Advertising”?  Social advertising is advertising that leverages information from social networks like Facebook, Instagram and Twitter, among others, to generate, target, and deliver advertising. Examples of social advertising within the presentation below use a specific social channel (and API) to collect social information, while establishing and […]

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Vancouver Island Housing Forecast

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Posted on January 19, 2016 at 22:05 PM

For many of our Custom Home Builder clients’ The BCREA forecasts help determine future demand for services. Metro Victoria’s position as the provincial capital means employment in public administration and related services are important to the local economy. Indeed, one-quarter of BC’s public administration jobs are located within the Vancouver Island-Coast region. While growth in […]

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An Effective Referral-Marketing Program

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Posted on January 19, 2016 at 21:15 PM

The Do’s and Don’ts of an Effective Referral-Marketing Program By Jeffrey D. Epstein, Founder and CEO of Ambassador In many businesses, referrals are viewed as an organic byproduct of the company successfully doing its job. If you exceed customer expectations, it’s natural to assume they’ll return the favor by singing your praises to their networks. […]

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SOHO: Victoria – Jan21st 2016

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Posted on January 19, 2016 at 17:45 PM

C0-Sponsored by Bwest  Interactive, Chris Burdge, Reddingstone’s Content Marketing Director invites you to SOHO Victoria! Get small business advice from handpicked selection of Canada’s small business leaders. Give your business the edge through insightful talks, expert one-on-one advice, networking opportunities and valuable Q+A sessions with our renowned speakers Alex Glassey, Mandy Farmer, Toni Desrosiers and […]

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Marketing Strategies: Do I pay for traffic or rely on SEO?

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Posted on December 28, 2015 at 23:48 PM

Search engine optimization, or SEO, and pay per click advertising, or PPC, together comprise the bulk of search engine marketing, or SEM. SEO is all about boosting page rankings on search engines through third party links, articles, directory placements, and other means. PPC, on the other hand, involves an auction. With PPC, an advertiser pays […]

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Why content is king in today’s marketing

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Posted on December 22, 2015 at 17:43 PM

Content is at the heart of today’s marketing strategies as businesses use websites and blogs to demonstrate their own expertise. How to create powerful content to help you sell your services and grow your professional business. If you run any type of professional business today you’ll know that, in terms of marketing, the world has […]

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